BreakPoint Blog

Giving 'interactive' a whole new meaning

If you're interested in youth culture and entertainment, especially if you have kids of your own, you might want to pick up a copy of Entertainment Weekly and look at their cover story about the success of the ABC Family show "Pretty Little Liars." (Only a synopsis is available online right now; I don't know if they'll eventually put up the whole article.) It's an incisive look at how social media has increased the reach and influence of TV, especially with younger audiences.